Challenges Franchise Businesses Face with SEM Campaigns [infographic]

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Are you aware that a new franchise opens about every eight minutes? To keep a franchise business thriving, you must have the right team of SEO and PPC specialists to maximise your digital marketing with search engine marketing campaigns. The need for the franchiser to follow brand standards and the franchisee’s desire for creativity can create several challenges with these campaigns.

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[via]Search Engine Marketing Infographic